Our audience are obsessed with travel and there is huge pent-up demand. They are blessed with wanderlust and travel is part of their nature. Over 92% travelled in 2020 and they are guaranteed to be researching and plotting their future adventures for 2021 now.

Our website traffic is at an all-time high and has increased by over 70%, with over 1.2 million page views. Our newsletter database has risen from 54,000 to 103,000. We receive constant emails, letters and phone calls thanking us for our inspirational articles, news and quizzes. With long haul trips still being planned in advance, this is a great time to take advantage of record high engagement.

Wanderlust now offers your destination more effective ways of engaging with our audience. From a relaunched magazine – with even more pages – to high spec, immersive digital opportunities that will bring your story to life and virtual / live events that both raise awareness and drive bookings, the wealth of choice and effectiveness has never been higher.

Research suggests that the time between booking and the start of a trip will be greatly reduced. Your story will be brought to life by the award-winning Wanderlust team, and it will be seen by a larger and more engaged audience. The advantage of targeting them now will place you ahead of the competition and raise your presence above other destinations at a time when people are planning and thinking of their next trip.